Simplify, the UK’s leading independent conveyancing and property services group, has won Best Digital Transformation at the prestigious UK Customer Experience Awards.

The UK Customer Experience Awards attract entries from some of the world’s biggest brands, including Coca-Cola, British Gas, Octopus Energy and more, making Simplify’s win a significant achievement in a highly competitive field.

The award is recognition of Simplify’s ambitious technology-led transformation, which is redefining how residential conveyancing and property services are delivered. By harnessing AI and innovative digital tools, Simplify has created better experiences for customers with enhanced customer care, transparency and case progression.

Key initiatives driving this transformation include:

Combining powerful data with AI: To support conveyancers with knowledge and communication tools that enable efficient and expert communication.

ID AML verification service: Accelerates onboarding, reducing delays and improving overall experience.

AI videos: Helping home moving customers understand and be prepared for each key stage of the conveyancing journey.

These innovations and multiple others are producing measurable results, including all Simplify brands now being rated ‘Excellent’ on Trustpilot, based on 8,000 new reviews in the past year. Simplify also achieved a record-breaking 6,500 transaction completions in just five days ahead of the Stamp Duty deadline.

David Grossman, CEO of Simplify, said: “Winning Best Digital Transformation is a tremendous recognition of the hard work and dedication of our entire team.

“Our ambition is to ‘simplify moving’. By embracing innovative technology, we aren’t just transforming our own operations but reshaping conveyancing experiences for every customer and introducer we work with. This award motivates us to continue raising the bar, delivering exceptional service and setting new standards.”

For media enquiries, please contact Mark Howell, Simplify Marketing Director, mark.howell@simplify.co.uk