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About
Simplify

The UK’s leading independent conveyancing and property services group

Together with our introducing partners, we help hundreds of thousands of families move home every year.

Simplify includes six of the largest conveyancing law firms in the UK, the two leading independent property services businesses as well as the market-leading direct to consumer online conveyancer.

  • 2,000 people
  • 13 UK & 2 offshore locations
  • 6 of the UK’s leading conveyancing law firms
  • Leading independent conveyancing panel manager with 300+ law firms 
  • 2 market-leading specialist property services businesses
  • The UK’s leading online conveyancer
  • 1,500+ introducer partnerships 

Our ambition is to simplify moving

By using our sales and legal expertise, powerful technology and outstanding customer care we want to realise the full potential of the UK property market. 

Moving home is an emotional experience, and unfortunately, all too often, a stressful one… we believe it shouldn’t have to be.

David Grossman
Simplify

Simplify was formed in March 2019 when My Home Move and The Simplify Group came together, combining a rich history of success, innovation and customer service.

Our values define our behaviours

We want to simplify moving, improving the way people move home. Our values, shaped by listening to our colleagues, drive the behaviours that create the environment for us to achieve our ambition.

Simplify in numbers

Senior leadership team

David Grossman

Chief Executive Officer

David has held the role of Chief Executive since the formation of Simplify in March 2019. Prior to that he served as Chief Executive of The Simplify Group, one of the predecessor businesses to Simplify.

Michelle Cemm

Chief People Officer

Michelle joined Simplify as Chief People Officer in October 2020 and is a Fellow of the Chartered Institute of Personnel and Development.

Robert Matson

Chief Finance Officer

Robert joined The Simplify Group in 2018 following six years at McMillan Williams where he was chief finance officer.

Dev Malle

Chief Business Development Officer

As Chief Business Development Officer, Dev is responsible for the organisation’s growth strategy. Prior to this role Dev held the position of the Group Distribution Director at My Home Move.

Kevin Smith

Chief Operating Officer

Kevin became Simplify’s COO for Conveyancing Delivery in 2019, after holding several leadership roles within The Simplify Group. Kevin has over 35 years of experience in conveyancing.

Ben Greco

Chief Operating Officer

Ben is responsible for building key relationships to develop and improve customer experience to generate growth for clients. Before this Ben led the property sales and panel conveyancing business for Move with Us.

Mark Montgomery

Chief Strategy Officer

Prior to becoming Chief Strategy Officer at Simplify, Mark led the original investment with My Home Move in 2000, eventually joining the business in 2007 as its Commercial Director.

David Matthewman

Chief Information Officer

David is Simplify’s CIO; a position he previously held at The Simplify Group, having joined them in 2018. David has held IT and business operations roles in many sectors including property, financial services, insurance, education and digital government.

13 locations situated across the nation

Simplify is a growing business with 13 locations across the country. In addition, an extensive home-working network, all made possible by leading technology, means Simplify offers nationwide conveyancing and property services coverage.

Our brands

Get to know the market-leading businesses that make up Simplify.

Strength in depth. Nine businesses including six of the largest conveyancing law firms in the UK, the two leading property services brands and the UK’s leading direct to consumer online conveyancer make up Simplify.

 Advantage Property Lawyers

Advantage Property Lawyers

Advantage Property Lawyers is a conveyancing specialist law firm based in Leeds and was acquired by My Home Move in 2017. It is a top 10 UK conveyancer, well known in both the estate agency and financial services sectors.

Cook Taylor Woodhouse Solicitors

Cook Taylor Woodhouse Solicitors

Cook Taylor Woodhouse Solicitors is a leading specialist law firm based in London and the South East. It is a top 15 UK conveyancer, providing conveyancing for residential and commercial properties, probate and estate administration and wills.

DC Law

DC Law

DC Law is a specialist property law firm based in Southport in the North West of England with a second site in Cambridgeshire providing residential conveyancing services for home movers, as well as to leading corporate and independent estate agents

Gordon Brown Law

Gordon Brown Law

Gordon Brown Law, based in Gateshead, are one of the largest and most respected conveyancing focused law firms in the North East of England. Specialising in conveyancing they deliver high quality, cost effective services with a commitment to shared values so ‘real people with personality’ offer great customer care.

JS Law

JS Law

JS Law was acquired by DC Law in 2016 and is a leading national conveyancer based in Market Harborough, working with national estate agents and panel managers as well as independent regional estate agents.

Moving Made Easy

Moving Made Easy

Moving Made Easy are one of the largest property sale specialist companies in the UK delivering programmes to drive sales for housebuilders helping them secure customers and maximise sales opportunity at a pace that outstrips market trends.

Move with Us

Move with Us

Move with Us is the largest independent conveyancing panel manager and property sales specialist in the UK, working with leading estate agents, conveyancing firms, housebuilders, mortgage lenders, probate specialists and housing associations.

My Home Move

My Home Move

My Home Move provides innovative and award-winning technology and branded services to conveyancing customers and introducers through its conveyancing companies. My Home Move’s conveyancing operations are located in Leicester, Manchester, Newcastle and Northampton.

Premier Property Lawyers

Premier Property Lawyers

Premier Property Lawyers is a subsidiary of My Home Move and is the largest conveyancer in the UK. Its conveyancers cover everything from standard sale and purchase moves, to new build homes, shared ownership and Help to Buy.